Does your website have images that reflect who you are? Does it provide a professional look that also gives comfort to your potential clients? Does it tell the story you want it to?
For many therapists, choosing the right picture can be harder than creating their service descriptions. We are regularly asked by new and potential customers if they can upload their own images. Absolutely. Just make sure they’re good quality… especially your own headshot.
We also receive many inquiries about where they can find free or inexpensive ones. It’s important to know that whatever images you do upload on your site, they’re either your own or ones that won’t violate the copyright laws. You wouldn’t believe how many horror stories we’ve heard about lawsuits claiming copyright infringement.
In general, you can expect the sites that charge for images have a great, professional inventory. These would include: Shutterstock, iStock, and AdobeStock. They usually offer several purchase programs. Considering you likely won’t be changing images that frequently, we’d recommend either ones that have a block or unlimited downloads for a limited time, a bundle of images or even pay as you go. Be sure to pay attention to the usage rights you’re purchasing. If you intend to use them for print as well as web, then there may be a different cost structure.
There are many sites that offer free images too. The portfolios are often diversified and of high quality. Some popular free sites include: UnSplash, Pexels, and PicJumbo.
Another place to consider is FreePhotos which is like a clearinghouse that offers either free or pay images. But no worries, you’ll know which is which before you download.
Here at HelpingSites, we offer a continually growing gallery of images to all of our customers. It’s not unusual for us to search for new ones that will help compliment your message. That’s one of the many included items that distinguish our service from the rest. You can click here to find out more.
Lawrence E. Shapiro, Ph.D, President of Between Sessions Resources
Free 1-Hour Practice Building Consultation with Your New Business Building Website. Click here to learn more.